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!Growth in free-from food sales over 300 per cent in the UK since 2000

Description
Mintell press release 3rd September 2006

 "A new review from the Global Allergy and Asthma European Network (GA2LEN) says that the growing number of people suffering from allergies is due to changes in European diets over the past 30 years with the consequence that the "free-from" food market has enjoyed sales growth of over 300 per cent in the UK since 2000,  according to market analyst Mintel."
 
As well as straight-forward allergies such as seafood or nut allergies,  Eczema, Irritable Bowel Syndrome and Celiac Disease are just a few conditions, the symptoms of which can be eased by modifying ones diet.

"Consumers are happy when they can clearly see what they are going to get," said Marcia Mogelonsky, senior research analyst for Mintel. "Food allergies and sensitivities affect some 28 percent of Americans, and kosher foods' clear labeling makes it easy for consumers to find dairy-free products as well as those that are meat free."

"Vegetarians and health conscious consumers are also influencing the kosher sales numbers," said Mogelonsky. "There is a major opportunity for kosher manufacturers to build sales within this category. This category is positioned to build, specifically as sales of organic and health-oriented foods continue to rise. Due to increased awareness of food safety and preparation procedures, more consumers feel that specific kosher products are more healthful than their mainstream, non-kosher counterparts."

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